What is one of the best ways to add value to your business? No, it is giving away free merchandise, offering special discounts, or even creating a preferred customer club. One of the most valuable products that can provide its clients is information. CUA L "IS THE PROBLEM? Think about it. In this society, we find an overwhelming sense of information overload. There is so much junk out there cluttering the landscape that can be difficult to find the one bit of data that is really useful. How many times have you gone to the Internet or by searching the database in your local library for a very specific information – only to reach hundreds or thousands of documents that have no relation to the subject matter? All this rubbish information DATA is known as smog, and overwhelms the mind as much as the smog clogs our air atmosphere. What is the solution? As a business owner, this is where you can really serve their customers.
No matter if you sell life insurance offices and organize people or preparing wills – can be a valuable resource for its customers. Just listen the next time you are talking to one of its customers – you will recognize a lot of comments that indicate a need. When you hear things like, "I am having a problem with it?" or "I wish I could find a good?" or "I could use some help?" you are hearing an opportunity to help someone. WHY " I can participate? So what if my client needs legal help or are looking for a good place to buy a used file cabinet? That's not my business! Well, maybe not – but immediately will gain credibility in the eyes of your customer.